3 Ways to Kickstart Your Mobile Learning for 2014

Use the Float Mobile Learning Primer for Idea Starters

Mobile Development, Mobile Strategy, User Experience Comments (1)

If you have never seen the Float Mobile Learning Primer mobile application, you need to download it now. It’s free and available for iOS and Android.

Whenever I speak at a conference or a mobile learning certificate program, I always point attendees to this helpful app because it is so packed with useful information.

And I don’t just endorse it because Float developed it. I recommend it because it’s good.

Idea Starters in the Float Mobile Learning Primer

Probably my favorite part of the Primer is the Ideas section. When you navigate to this part of the app, you find a stack of virtual flash cards that present various discussion starters and ideas that you and your team can discuss or use to spark brainstorming sessions. Every card has good and useful information that has some kernel of truth about mobile learning.

When you use the idea starter, you virtually shuffle the stack of cards, and an idea is presented in a random order.

I thought it would be fun to use the Primer and play a little “Primer Roulette” to bring forth three discussion topics and expound on each one of them. We’ll let the random chance of the shuffle of the Primer cards decide the rest of the content of this post. Ready?

Card One: Remember your user’s preferences to make their lives easier.

This is vitally important for good user experience.

Your audience is your most important stakeholder, so you want to keep them happy. How? By designing your application that remembers who they are and the specific information, they will need. This truth on Card One speaks towards the “just for me” when we say that mobile learning is “just in time, just enough and just for me.”

Are there components in your application that you can give users a choice to turn on and off? Features like audio and push notifications may be useful or distracting depending on the user. Give them a choice. How about a login that remembers certain preferences so they can launch the app with a “profile” that alerts the app how to function and what information to make a priority?

As long as the option doesn’t affect your learning objectives, give them the freedom to make set their preferences, and it will be appreciated.

Card Two: The mobile Web is not dead.

The mobile Web is increasingly becoming a preferred platform to deliver content. Yes, it is usually optimal to develop a native application, but the requirements for your initiative may be pointing you to the mobile Web.

Are you trying to reach a wide variety of devices and operating systems? Do you have users with smartphones and tablets on iOS, Android and Windows? Why not deploy your content over the Web and have your users access your information using their mobile Web browser?

If you have a developer that can program in HTML5 and CSS – and perhaps even knows responsive Web design – you can reach that eclectic user base with a mobile Web deliverable.

Oh, and by the way, it’s not an “application” – it’s a mobile website, but that doesn’t mean it is any less powerful.

Card Three: You are likely a learning technologist, not a computer scientist. Hire a developer.

Adopting mobile learning development can bring about a lot of changes. And one of those changes may be that you don’t have the right skill sets on your team to pull off development. At least not right away.

If you are going to develop a native app, you may need a team member that knows Objective-C, JavaScript or another programming language. And just like our Card Two chat told us, HTML5 and CSS knowledge is necessary for mobile Web delivery.

Maybe it’s time to add a new team member with one of these skill sets. Maybe there is someone within the enterprise who already knows one of these languages. Check-in Marketing or IT, and you might just connect with someone who is looking for a change and would be energized by taking on the brave new world of mobile development.

Well, there are a lot more cards in the deck. You should pop open your Primer and try a few yourself. You’ll be surprised at the myriad of good ideas that can arise from just a few simple mobile learning truths. Get shuffling!

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Scott McCormick is a founding partner of Float. Building on more than 30 years of experience in training, eLearning, and mLearning efforts for Fortune 500 companies, Scott helps companies embrace new learning strategies and deliver results. Scott is in charge of client relationships with global leaders in healthcare, manufacturing, hospitality, and insurance, and is instrumental in building new business and contributing to Float’s thought leadership efforts. Scott is featured in Float’s latest book, “Mastering Mobile Learning,” available from Wiley and ASTD Press.

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On December 11, 2013
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One Response to 3 Ways to Kickstart Your Mobile Learning for 2014

  1. […] Check out some of our hand-picked items from below to help you get started in the new year. After you get through this list, be sure to read Scott McCormick’s 3 ways to kickstart your mobile learning for 2014. […]

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