Gartner Report Names Top Enterprise Mobility Management Suites

Enterprises Must Consider Managing Mobile Applications and Content In Addition to Devices

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The technology research firm Gartner, Inc. has replaced “mobile device management” for “enterprise mobility management” in its latest Magic Quadrant report surveying EMM suites.

“MDM tools have evolved to incorporate advanced mobile application management and mobile content management,” the analysts say. “CIOs see the potential to leverage mobility to better run, grow and transform their organizations. Indeed, the CIOs represented in our 2014 CIO survey ranked mobility among their top three technology priorities.”

Of the 100 vendors surveyed, only 14 were included in the report. Five were recognized as leaders:

  1. AirWatch
  2. MobileIron
  3. IBM
  4. Good Technology
  5. Citrix

It’s no surprise that AirWatch is listed so highly, having been snatched up by VMWare for approximately $1.5 billion earlier this year.

The market recognizes innovation in this area. This space is ripe for rapid growth and enormous profits for companies that successfully navigate the requirements in bringing mobile to the workplace.

Meanwhile, BlackBerry’s position on the list has been slammed by John Sims, its president of enterprise services.

Gartner places BlackBerry’s overall position on the MQ as the leader in the “niche” quadrant. They caution that BlackBerry lacks support and mobile content management for multi-platform environments. The misperception here is that BlackBerry has a small user base that only caters to a narrow segment of the market with minimal productivity capabilities.

In his defense of BlackBerry, Sims rips two of the leaders, MobileIron and Good Technology, for losing money, saying that their losses “don’t inspire much confidence.”

Two notable exclusions from the full list – in Float’s opinion – are Apperian and Cisco Meraki. They likely didn’t meet the seven criteria listed for consideration, which included revenue, customers and OS support.

That’s fair, but in our opinion, those companies are definitely shaking it up and have some interesting approaches to space.

The Gartner report could sell for nearly $2,000, but AirWatch is offering it for free in exchange for your contact information.

You can get our thoughts on budgeting requirements for mobile devices – including BYOD – via our free white paper here.

Tell us what enterprise mobility management system your organization is using and what your thoughts are on it. Are you using one on this list?

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Adam Bockler is the communications manager for Float, responsible for all of Float's marketing initiatives. In addition, Adam is a certified DDP Yoga Level 1 instructor, a certified personal trainer, a martial arts instructor, and a graduate of the Black and Brave Wrestling Academy.

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On June 12, 2014
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